Research brief
Fit82
- Runs corporate conferences year-round Company site · checked this week
- Hiring an events marketing lead Careers page · checked this week
- No recap video on recent event pages Weak evidence · needs a look
Opportunity Radar · pilot inquiries open
Better-researched prospects. Follow-up that actually happens.
For founders, agencies and service firms whose pipeline depends on someone finding time to research and follow up. We prepare the work. You approve what goes out.
The workflow
What a pilot covers, start to finish.
- Find opportunities
- Check the evidence
- Score the fit
- Write a research brief
- Draft the outreach
- You approve
- Update your CRM
- Report outcomes
What you receive
- A list of prospects matched to the fit you defined
- A short brief on each, with the sources behind it
- A fit score, and a flag where the evidence is thin or out of date
- A personal outreach draft per prospect, ready for your edits
- Approved contacts and notes added to the CRM you already use
- A summary of what was sent, what was skipped and what came back
What it will not do
- Send anything on its own. Sending is opt-in and only after you approve.
- Buy lists, scrape in bulk or send mass email.
- Promise pipeline, revenue or a return.
- Treat a fit score as fact. It is a way to prioritise, and you make the call.
- Ignore the terms of the sources and platforms it uses.
Sample dossier
A dossier you can actually inspect.
This is what an Opportunity Radar pilot hands you, laid out with a made-up company and made-up numbers. It shows the format, not client results.
Outreach draft
To: events lead, Example Events Co.
“I saw you’re hiring for events marketing. If recap video is on the list for next season, here is how we covered a three-day conference for a similar team…”
Nothing is sent until you approve it.
Mission report
- Prospects researched
- 20
- Passed the evidence check
- 14
- Drafts you approved
- 9
- Added to your CRM
- 9 receipt attached
- Flagged for your eye
- 3
Sources & caveats
- Every fact links to the page it came from, with the date it was checked.
- Fit scores rank who to look at first. They are not a prediction.
- Not confirmed: whether recap video is in next season’s budget.
- Not used: bought lists, scraped personal data or private sources.
Recommended next step: review the three flagged prospects before approving drafts.
How a pilot runs
Narrow on purpose.
A pilot tests one workflow for one business, against a baseline you can measure.
Assessment
We learn who you sell to, how leads reach you now, which tools you use and what a good month looks like.
Scope and quote
You get the outcome, the boundaries, the access required and the price in writing. Then you decide.
Run and review
We run the workflow with you approving each batch, then review what worked, what failed and whether it is worth continuing.
Good fit
This is for you if…
- You sell to other businesses and each client is worth real effort to win.
- You know roughly who your best clients are, but research and follow-up keep slipping.
- You want to see and approve what is said in your name.
It is probably not for you if you want high-volume automated outbound, or if you need a guaranteed number of meetings.
Next operation
Every mission starts with a briefing.
Name the objective. A person reads it and replies with whether we can help, how we would do it, and what it would cost.